Twitter is testing a new way to display tweets that link out to e-commerce product pages — like products on a Shopify store. The company is doing this by incorporating a big “Shop” button into the tweet itself.
It’s an interesting experiment that may end up being useful for both Twitter and e-commerce businesses. However, there are some important caveats to consider:
Twitter is testing a new way to display tweets that link out to e-commerce product pages.
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In an effort to expand its reach and revenue opportunities, Twitter is testing a new way to display tweets that link out to e-commerce product pages. This feature could be a potential way for brands to sell directly from their profiles, something that Instagram and TikTok have both recently launched.
Users on Twitter in Qatar have spotted a new card format, which displays a “Shop” button with integrated product details inside the tweet itself. The card appears to be a bit wider than the standard “link” card, as well as taking up a bit more feed real estate. The change was first spotted by social media consultant Matt Navarra, who shared screenshots of the new design on Twitter.
Twitter Shops are free, mobile-first features that allow businesses to showcase their online stores from within their profile and drive sales from the platform. They’re currently only available to selected merchants in the US, and are a part of Twitter’s larger effort around Professional Profiles.
As more people buy products through social platforms, it’s important for brands to be able to offer seamless customer experiences that encourage purchase and repeat purchases on the network. As such, Twitter is testing a new shopping feature that will let users buy products from their Twitter profiles and track the conversion rates from those clicks.
This is a good thing for brands and creators who have already built up a strong audience on the platform. It allows them to monetize their content, and create a consistent brand experience.
Another new e-commerce feature on Twitter is Product Drops, which allow brands to share sneak peeks of new products in the form of a regular Tweet. This allows them to build buzz around their latest releases and drum up anticipation before they launch officially.
Product Drops are ideal for launching new collections, as they can be used to share behind-the-scenes footage and give shoppers a sneak peak at the collection’s style, colors and packaging. They’re also a great way to track which user profiles engage with a specific Product Drop, which could help inform future advertising and marketing initiatives.
Twitter is experimenting with video chat.
Twitter is now testing a new feature that allows users to share video clips up to 30 seconds in length. It also enables them to upload videos directly from their gallery. This marks a big expansion of Twitter’s video-sharing functionality, which has already been improved by its recent acquisitions of Instagram (which allows 15-second videos) and WhatsApp.
A software reverse engineer and frequent tipster, Alessandro Paluzzi, has revealed that Twitter is working on adding an in-app video chat feature. According to Paluzzi, Twitter is testing the option with a small group of iOS users, but has not yet rolled out the feature to all Twitter accounts.
Paluzzi posted screenshots of a ‘Mute’ button on the DM page that suggests Twitter is working on an in-app video call feature that will be similar to those found on platforms like Telegram and Signal. The ‘Mute’ button is also supposed to let you prevent a user from calling you, something that will be helpful for those who might receive unwanted calls in the future.
This is an important addition to Twitter, as the social network has struggled to compete with apps like Facebook and Instagram that already have a video-calling feature. The added functionality will undoubtedly make the platform more appealing to a wider range of users, especially those who are already using video-chat apps such as WhatsApp or Instagram.
The company is also working on a new audio Spaces feature, which will allow users to create audio-only chat rooms where their connections can listen in or participate. Unlike with Fleets, where creators have to use the hashtag to highlight live broadcasts, audio Spaces will be notified to users right at the top of their feed.
One of the biggest challenges for creators on Twitter has been content discovery – there are often no notifications when a broadcast is happening, and it can be hard to find a particular discussion if you’re not following the people who are broadcasting. This will hopefully help with that, and it will also mean that users can have access to a more diverse range of content, which is one of the things that made Fleets so popular in the first place.
Twitter is experimenting with a new way to search for people.
Twitter is testing a new way to search for people that might make it easier for people to find others who are interested in the same things as them. The new feature works like a social search engine, which allows you to filter through people’s tweets using specific keywords. It’s available in the iOS app, but it’s only being tested with a small group of users.
The search bar is located in the Home tab of the iOS app, which is a new addition to Twitter’s mobile apps. Currently, the search bar is only accessible through a separate tab in the Twitter app, but now the social network is looking to make it a permanent part of the Home screen.
This new option, according to techcrunch, is being tested by a small group of users in the US and Canada. It’s called “Nearby” and it displays a map of nearby tweets in the upper half, with icons that show where each person is mentioning the microblogging site.
What’s more, the map will show a timeline of recent nearby tweets as well, which will have images linked to them. As you move around the map, more picture-linked tweets will pop up.
Despite the fact that this could be a handy tool for finding people who are interested in the same things as you, it raises a number of privacy concerns. The feature could also allow Twitter to use user location data to target ads in a specific area.
In another test, the platform is experimenting with content warnings on photos and videos sent out through tweets. This feature is only being tested with some users, and it will let you add specific content warnings to individual photos and videos.
For example, if you flag an image that you think contains sensitive material, it will appear blurred out and overlaid with a warning. The text of the warning can be customized, and you can choose whether it’s for “nudity,” “violence,” or “sensitive.”
Twitter is also experimenting with a new feature that will let you share links through direct messages to people who have asked to receive them. This is a useful tool for those who share a lot of their tweets with friends via direct messaging. The feature is available to a small group of users, but it’s worth checking out if you regularly communicate with friends on Twitter via direct messaging.
Twitter is experimenting with a new way to send direct messages.
Twitter is a popular social media platform where people post tweets, which are short updates that include links and messages to other users. The tweets can be shared on other users’ timelines and can be retweeted, liked or commented on. It allows people to share breaking news and other information.
It has a user base of over 253 million active monthly users and is targeting close to one billion. But it can occasionally be difficult to use Twitter due to a number of glitches, outages and technical issues that can happen from time to time.
This is why Twitter is always looking for ways to improve its service and is constantly experimenting with new features. This new experiment aims to make it easier for users to send direct messages on iOS, without having to slide into the inbox through the DM button.
In order to do this, Twitter is testing a shortcut that lets users send a Direct Message from within a tweet rather than visiting their profile and searching for the person they want to DM. It works by putting an envelope icon on your message, rather than the usual search tab, which could save users a tap or two when they are attempting to contact someone directly.
The new DM shortcut is being tested on iOS only and it works like this: If you see a tweet that you would like to DM, simply tap the envelope icon in the upper right corner. Once you have done so, Twitter will then display a message box where you can start a conversation.
Alternatively, you can also retweet or like the tweet to show that you agree with it and add to the conversations around it. This option also allows you to reply to the tweet, and it will show you the replies from other Twitter users who have retweeted the same tweet.
This feature is currently only available on iOS, but it is expected to expand to other platforms soon. It is a small-scale test, but it will be interesting to see how users react.
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